First Step of success was the foundation of Yukatel GmbH, which was in 1995 by the founder and current managing director, Yusuf Karatas. Fast forward to today, and the company celebrates 24 years of establishment and success. With 20 plus years of experience in the wholesale and distribution of mobile devices and mobile consumer technology, the recipe for success was inevitable. With a turnover of approximately 500 million euros in 2017, it is no wonder why it is now one of the leading companies in this industry, leading in products, services in mobility, and IT technology.

With headquarters in Offenbach am Main, being located in Germany has been very beneficial for geographical as well as strategic purposes. Whether as a wholesaler, reseller, or distributor, they serve more than 4,000 retailers and distributors worldwide, covering 45 languages. Being involved in an industry that is fast-paced and keeps developing at high speeds, it is imperative to be one step ahead, if not then to at least keep up with the pace. Through speed, reinvention, and customer-centered service, Yukatel knows how to keep up and move forward. Their growth is evident when they have had to relocate into a bigger warehouse to accommodate their work, which is a commercial area of 5000m², which are for administrative offices, warehouse and fleet.

Yukatel cultivates a worldwide business relationship with the best contacts out there. It is proud of its customers, which come from all over the world. They view their relationships as long term business ones that will withstand due to their work ethic and values, but most importantly because of their simple and secure processing from order to delivery, which brings about trust and satisfaction. Their business manages to expand due to a large range of goods and an exceptional price-performance ratio and outstanding quality.

How Mr. Karatas sees it, is Inorder to offer customers optimal advice and easy communication, keeping them satisfied, you need multilingual employees, to be able to cover international needs, great personal care, which is why customers have a personal sales agent or supervisor offered by their side.

This is accomplished by telephone, e-mail, or Skype, simple and fast communication is always guaranteed by the company. Last but not least, their portfolio complements their own brand route control on GPS fleet management and positioning systems as well as the M2M All new own brand. Both brands were able to quickly develop into competitive business units and addition that contribute to their success in a sustainable and entrepreneurial way. Further to Yukatel as an electronics company, they are now associated with football, diving into the athletics world, and the spotlight it comes with.

As a sportsman but predominantly as a savvy businessman, Mr. Karatas made the bold move to partner with Eintracht Frankfurt – a German football Bundesliga club, in 2017. They continued this pattern by partnering up again with another major German football team, this time Fortuna Dusseldorf, in 2018. Steady and strong steps with their clear company goals in mind are what make them an excellent partner. Wherever Mr. Karatas goes and whatever he does, there is always a purpose and intent. His moves exemplify his values as well as his entrepreneurial mind, aiming to take Yukatel and his name into the future and why not into another industry?